What are AWS, Azure and Google Cloud Platform?

Jade De Silva • May 28, 2021

Written by Jade De Silva, Recruitment Consultant


Traditionally, both software and hardware are available within a client's PC, the client’s information and projects are stored within his or her PC. When the term ‘the cloud’ is appended with Computing It gives multi-dimensional meaning to computing. In contrast to placing away all the information and programming, one is from a computer or server, and it is placed ‘in the cloud’. According to Paul and Ghose (2012), Cloud Computing is a mechanism or model for enabling easy, convenient, on demand network access to a shared pool of devices like server, networks, storage devices, application, services and other advanced computing devices.


In this blog, I will be discussing the top three cloud platforms being used in today’s modern era.


Amazon Web Service (AWS)


Publicly launched over 10 years ago, Amazon Web Services is the cloud Infrastructure service arm of Amazon.com. Today, it is a highly successful company, worth a remarkable $400 billion (USD). An individual or organisations (public, private, and government) can acquire AWS in the form of on-demand computing resources based on the pay-as-you-go style of billing. Amazon Web Service allows individuals and businesses to run web and application servers in the cloud to host dynamic websites and securely store all files on the cloud so anything uploaded can be accessed from anywhere. In using AWS, files are quickly and dynamically delivered around the world using a Content Delivery Network (CDN). Additionally, users would have the ability to send bulk emails to customers. AWS uses managed databases like MySQL, PostgreSQL, Oracle or SQL Server to store information. The mainline of products include AS3 (Simple Storage Service, a storage service of AWS in which individuals/businesses can store objects like files, folders, images, documents, songs, etc. and EC2 (Elastic Compute Cloud), virtual machines in the cloud on which individuals/businesses have the OS level control. Amazon markets AWS to endorsers as a method for getting expansive scale figuring limits more rapidly and economically than the structure of a physical server farm (Galloway, S., 2017). AWS has cornered the market as the most used Cloud platform whilst Microsoft Azure Cloud and Google are after AWS.


Microsoft Azure Cloud


In October 2008, Microsoft Azure was started as a project by the name “Project Red Dog”. Microsoft Azure Cloud is for the administration of a cloud computing prepared by Microsoft for planning, analysis, deploying, and managing applications by Microsoft-managed data centre (Aljamal, R., El-Mousa, A. and Jubair, F., 2018). It offers SaaS, PaaS, and IaaS and supports a wide range of program design languages, machines, and structures, together with Microsoft explicit and outcast program design and frameworks. Microsoft Azure allows application owners to use their product on a network along with a virtually unlimited resource pool through almost no upfront investment as well as by limited operating expenditures.


Google Cloud Platform (GCP)


GCP is provided by Google, and it is a set of cloud computing administrations. It works on the same platform, which is being utilised by Google itself to run its end-client services like YouTube and Google Search (Aruna Irani, A.R., Manjula, D. and Sugumaran, V., 2019). Through the platform, the client can perform various cloud administrative tasks easily, such as information stockpiling, figuring of information, examining data, and machine learning. GCP gives the foundation of a management stage and serverless registering conditions. In 2008, Google introduced App Engine, which served as a stage to create and facilitate web applications in Google-oversaw server farms. Due to its rising popularity, in 2011, Google started to introduce various cloud administrations. Google Cloud Platform is a unit of Google that combines the GCP open cloud framework, just employing G Suite, industry adaptations of Android and Chrome OS, plus application programming interfaces (APIs) aimed at Artificial intelligence (AI) and undertaking mapping administrations (Laghari, A.A., He, H., Shafiq, M. and Khan, A., 2017).


What is your preferred Cloud Computing platform? 


By Jade De Silva, Recruitment Consultant

Momentum 2025

By Thomas Burt • June 3, 2025
Taking the Chance to Reset and Carve a Clear Way Forward

Why Hiring on Contract is a Smart Move

By Mimi Petrakis • May 1, 2025
Hiring IT Web Developers on Contract is a Smart Move for Your Transformation and Security Projects
A man is sitting at a desk in an office holding an ipad.

What is a Change Manager?

By Mimi Petrakis • March 31, 2025
In the fast-evolving IT and digital industry, organisations must constantly adapt to new technologies, processes, and strategies to remain competitive. A Change Manager plays a critical role in ensuring these transitions are smooth, effective, and embraced by all stakeholders.

Insights from our 2025 Salary Guide

By Mimi Petrakis • February 28, 2025
As the IT & digital industry continues to evolve, staying informed on salary trends and employment dynamics is crucial for both professionals and businesses. Last month, Peoplebank’s highly anticipated February 2025 Salary Guide was released, offering comprehensive salary insights, job market analysis , and hiring trends to help you navigate the ever-changing landscape of IT & digital employment in Australia. Key Insights from the Peoplebank Salary Guide 2025 Our latest salary guide delivered state-by-state salary benchmarks for various IT & digital roles, providing clarity for job seekers, hiring managers, and industry leaders. It also includes expert insights from Peoplebank specialists, highlighting the latest employment trends shaping the industry. “Our Salary Guide reflects the major challenges and opportunities within the dynamic IT & digital industry. The guide serves as a critical resource for stakeholders, providing insights into commercial realities as the year begins and empowering both talent managers and IT & digital professionals to make informed strategic decisions aligned with the current market.” Tim Moran, Executive General Manager, Peoplebank and Leaders IT What’s Trending in the IT & Digital Job Market? Job Market Stability : The number of professionals changing jobs has continued to decline since 2024, with a rise in job tenure. This suggests a growing emphasis on job security and long-term career planning in the IT sector. Contractor Rates & Permanent Roles : A softening of contractor rates indicates a shift in preference towards permanent employment, reflecting a changing job market dynamic. Talent Development Focus : Companies are prioritising in-house talent development , tailoring skills to meet their specific organisational needs rather than solely relying on external hires. Most In-Demand Roles : Software Engineers are in high demand as businesses invest in AI, automation, and cloud-based solutions to accelerate digital transformation. Solutions Architects are increasingly sought after to design scalable, efficient, and secure IT infrastructures that support evolving business needs. Download the Full Salary Guide Understanding salary trends, hiring patterns, and emerging job market shifts can give you a competitive edge—whether you’re an IT professional planning your next career move or a business seeking top digital talent. Download the full Peoplebank Salary Guide now to access the latest insights and ensure you're staying ahead in the IT & digital industry.
An older woman working in tech faces the camera in the boardroom men are working on tablets in the background

How is the 2025 IT & digital job market looking so far?

February 2, 2025
As we wrap up the first month of 2025 what have our experts learned? Peoplebank Account Manager Elizabeth Fairweather shares her thoughts and predicts the trends to come

Top 3 IT and Digital Employment Predictions for 2025

By Mimi Petrakis • December 31, 2024
What's ahead for 2025?

Top Resume and Interview Tips

By Mimi Petrakis • November 7, 2024
Your resume is the first thing a potential employer will see from you. Make sure you take time planning and thinking about your resume.
Blue tile with white text that shows the new Leaders IT and Peoplebank logos and title 'a new look'

Peoplebank and Leaders IT: A Fresh Look for a New Era in Recruitment

By Mimi Petrakis • November 1, 2024
Peoplebank and Leaders IT: A fresh look for a new era in recruitment
A poster for navigating the current it job market

Navigating the Current IT Job Market: Strategies for Success Amidst Uncertainty

September 4, 2024
Read about Navigating the Current IT Job Market: Strategies for Success Amidst Uncertainty from Peoplebank
A group of people are working on a project together.

“How do I Ask for a Reference?” Your Key to Landing the Perfect Role

By Mimi Petrakis • July 13, 2024
Read about “How do I Ask for a Reference?” Your Key to Landing the Perfect Role from Peoplebank
More Posts