Marketing Automation Specialist

Location: Melbourne, Victoria
Job Type: Permanent
Posted: 4 days ago
Contact: Leah Windley
Discipline:
Reference: 195000_1560493762

Our client is a leader in B2B marketing. They are seeking an energetic individual to join their team as a Marketing Automation Specialist and optimise their marketing campaign processes. This role is integral to the success of the business and account leads.

The role:

  • You will work closely with the Head of Digital to set up processes across market automation platforms
  • Collaborate with account leads to score and optimise programs for clients
  • Provide strategic guidance and leadership around best practice email marketing/automation
  • Build marketing automation journeys (email)
  • Manage campaigns from end-to-end
  • Utilise data insights/analytics to improve campaign and targeting abilities

The ideal candidate will have:

  • Experience in a marketing automation role, setting up email templates, nuture campaigns
  • Understanding of lead nurture strategies and lead life-cycle journey
  • Hands on experience with Marketo or Salesforce Pardot
  • Understanding of HTML code, landing pages, forms and CSS
  • Ability to problem-solve and innovate
  • Ability to work across a multitude of tasks

If you thrive in a fast paced environment and are looking for a fun, collaborative team then APPLY NOW.