Our client is a leader in B2B marketing. They are seeking an energetic individual to join their team as a Marketing Automation Specialist and optimise their marketing campaign processes. This role is integral to the success of the business and account leads.
The role:
- You will work closely with the Head of Digital to set up processes across market automation platforms
- Collaborate with account leads to score and optimise programs for clients
- Provide strategic guidance and leadership around best practice email marketing/automation
- Build marketing automation journeys (email)
- Manage campaigns from end-to-end
- Utilise data insights/analytics to improve campaign and targeting abilities
The ideal candidate will have:
- Experience in a marketing automation role, setting up email templates, nuture campaigns
- Understanding of lead nurture strategies and lead life-cycle journey
- Hands on experience with Marketo or Salesforce Pardot
- Understanding of HTML code, landing pages, forms and CSS
- Ability to problem-solve and innovate
- Ability to work across a multitude of tasks
If you thrive in a fast paced environment and are looking for a fun, collaborative team then APPLY NOW.
