Digital Data Insights - Analyst

Job Type: Contract
Posted: over 5 years ago
Contact: Brenden Clark
Discipline:
Reference: 188290_1537504571

The Client

We are partnering with an Australian Industry leader in the Health & Lifestyle Insurance space based just outside of the Melbourne CBD.

The Role

The Digital Sales - Analyst is a brand new role sitting within the extended marketing team reporting into the Digital Marketing Manager. The Digital Sales - Analyst will be focused on helping sales growth through the provision of digital insights.

The Digital Sales - Analyst will help and grow and support the portfolio in the following areas:

Performance & Reporting

  • Build Consumer search understanding for all products
  • Monitor Competitor Analyis for industry competitors
  • On a weekly basis provide insights into digital performance
  • Increase ROMI through digital channels by executing identified opportunities
  • Report to internal and external partners on digital performance weekly, monthly & qtrly

Stakeholder Engagement & Planning

  • Provide full transparency and visibility via OneSource of digtial measurement metrics
  • Provide Suppoort for ad-hoc analysis requests
  • SEM Project performance meetings with internal & external stakeholders
  • Personalisation & Segmentation creation

About You

The Digital Sales - Analyst will need to be:

  • Strong in creating dashboards & providing regualr insights
  • Strong in reporting and providing analytics insights
  • Curious, adapatable and able to work in a fast paced environment


Skills

  • Strong knowledge of Google Analytics
  • Experience using Google Adwords, DFA, GTM products
  • Experience A/B Testing
  • Strong reporting experience
  • BigQuery would be useful but not essential
  • Effective communicator
  • High attention to detail
  • Solution focused
  • Self-starter
  • Problem solver

To apply please click apply or call Brenden Clark on 03 8080 7256 for a confidential discussion.