Data Analyst

Location: Sydney CBD, New South Wales
Job Type: Contract
Posted: 6 days ago
Contact: Christina Myles
Discipline:
Reference: 184738_1533702582

Campaign Analyst

Campaign Analyst required to join this leading Financial Institute for an initial 6-month contract. You will provide customer insights and deliver marketing campaigns, focusing on Group Consumer Products.

  • Extracting, manipulating & analysing data for campaigns using Teradata SQL or SAS, together with running in-house campaign management tools
  • Develop a detailed understanding of the organisations databases, data structures and core analytical procedures.
  • Develop a high level of skill in the core software packages required to perform analysis.
  • The use of payment solutions such as Payments Plus, ability to be able to deliver data into required formats.
  • Present Optimisation results back to all stakeholders of the campaign, outlining key findings and suggestions for improvement.

Experience

  • Advanced SQL (Essential)
  • Experience with large scale RBDMS (Teradata preferred)
  • Experience with campaign management software (SAS MA/MO Teradata)
  • Proficiency in most MS Applications
  • Prior experience in the development and delivery of data driven direct Marketing campaigns
  • Extensive knowledge of various analytics and problem-solving techniques
  • Statistical analysis skills
  • 1 to 3 years' experience in a campaign role

Business Knowledge:

  • In-depth knowledge of the Banking & Finance Industry and experience of marketing data (a MUST have)
  • Marketing processes and procedures including marketing and data briefs
  • Database marketing principles and practices